Customer Journey
Learn how to walk in your customers shoes as they engage with your business.
This course was originally recorded and shared by former Head of Business Consulting, Helen McMillan.
Sector Principal - Private Equity
Customer Journey Mapping
Customers and how they interact with your business form a vital part of a business's digital transformation journey. A customer’s journey is the combined total of experiences that customers go through when interacting with your brand. This course aims to equip you with the skills and knowledge to ensure that it’s an enjoyable journey, which in turn will drive your digital transformation as a business.
